You Tube Website Features that Can Help Your Marketing Videos 

Did you know that every week You Tube either puts out new features that will help you enhance your videos or improves upon features that already exist? This is great news when it comes to marketing your videos, especially if you use You Tube in order to promote your own business. 

Many people use You Tube to support their businesses, big or small. However, a lot of people are unaware that the website offers various features that can make the videos a little more interesting. In fact, the majority of users that post on You Tube simply upload their videos and hope that someone eventually finds them, with little to no regard as to how to market them or enhance them. 

In fact, some people aren't even aware that you can embed your You Tube video into your own website itself, without having to direct traffic off of your own site. By just copying and pasting the code that the website gives you once you have uploaded a video, you can have your marketing video for your business put right onto your blog of business website.

 

You should also be aware that importance can be placed on the categories and specific tags that you label your videos with. These can help drive traffic. 

So what other kinds of features can you use in order to make your marketing video more useful? Consider the following features...

Insight: Hot Spots- With this, you can see what parts of your video the audience is skipping past and which part they might be pausing or re-watching. You can then edit these hot spots. 

Insight: Popularity Graph-  this graph shows you how popular your video has been as well as how popular it is in comparison to other videos within that market. 

Audio Swap- with this, you can add music to your video from your library. It's a fast and easy way to change the music heard in your video with just a few simple clicks of the mouse. 

Quick Capture- use this feature to record to You Tube directly from your web cam. 

If you ever have any trouble with any of You Tube's features or overall workings, there is a great help forum located on the website itself. On that forum, many people share ideas about how to use the site more effectively, as well as ideas on how to make better videos.